{资源屯-ziyuantun.com}Lea Pool’s devastating documentary about the industry and “culture” around breast cancer, addresses the rise of corporate involvement in fund-raising for charities (as one activist describes it “cause marketing”) and the impact it has had on res{Ziyuantun.Com}earch into the disease. Powerful and incendiary, the film is an important and timely piece from one of our finest filmmakers.